Shorter Customer Waits As F-150 Lightning XLT Production Increases

June 16th, 2023 by

To better serve its customers and address high demand, Ford is ramping up production of the F-150 Lightning at the Rouge Electric Vehicle Center. This production increase will help reduce customer wait times and ensure a smoother buying experience.

“Customer interest for the XLT has considerably outstripped supply since the F-150 Lightning launch and we’ve worked with our suppliers to help address that,” said Marin Gjaja, chief customer officer. “We heard loud and clear from our customers that they want their truck deliveries as close as possible to their orders. As we scale production, we are making this possible.”

Ford will also continue to accept orders for the Lariat and Platinum model, but the F-150 Lightning XLT model will receive the largest boost in initial production, allowing new retail orders placed today to be estimated for delivery as early as September. Ford’s commitment to meeting customer needs underscores its dedication to providing timely access to the groundbreaking F-150 Lightning lineup.

This production increase is a part of Ford’s strategic initiative to expand electric vehicle offerings and enhance customer accessibility. Ford is making remarkable progress and plans to triple the output of the F-150 Lightning by the year’s end. This will result in an annual production rate of approximately 150,000 units, a significant leap forward to meet the growing demand for this cutting-edge and high-tech truck.

As the recipient of the prestigious 2023 MotorTrend Truck of the Year award, the F-150 Lightning solidifies its position as Ford’s most intelligent and groundbreaking F-150 to date. It embodies a remarkable fusion of innovation and intelligence, offering the freedom of a 9.6-kilowatt smart power plant on wheels, courtesy of Pro Power Onboard. With the ability to receive software updates that continuously enhance its performance, the F-150 Lightning exemplifies the concept of constant improvement.

The F-150 Lightning XLT remains true to the renowned Built Ford Tough heritage, boasting exceptional capability and durability. It sets a new benchmark for smart and capable trucks, showcasing Ford’s unwavering commitment to pushing the boundaries of automotive technology.

If you want to explore the F-150 Lightning XLT for yourself, come visit us at George Wall Ford today!